SUCCESS IN BUSINESS MANAGEMENT
(Standalone Resettlement or QCF Levels 5 & 7 Executive Management Modules)
The whole experience, I
feel has given me a greater insight into life outside the Army. This
was achieved through the excellent instruction given by all of the
teaching staff. I would definitely recommend your courses to any
Service leaver as part of their transition to civilian life; in fact
a colleague of mine will be attending in May.
AT – Warrant Officer Class 2, British Army
Aim of the module
The two one-week, residential Success in Business Management modules are an intensive course of study designed to make you aware of the differences between managing in a civilian or public sector environment (including charities and other not-for-profit organisations) as opposed to a non-commercial environment. The taught part of the module guides you through the intricacies of formulating and implementing effective business strategies, marketing & selling, managing operations using continuous improvement methods such as Lean and Six-Sigma, people issues such as Recruitment, Selection and Retention, keeping on the right side of employment & other business-related legislation and designing the organisation structure to suit the time and circumstances. Learn how to succeed and above all how to avoid failure from the advice of the experienced and successful practitioners who present the material to you day by day.
As an added bonus, by
successfully completing the module assessments (see
Qualifications), you can also earn
yourself the prestigious Institute of Leadership and Management
Level 5 or Level 7 Award in Executive Management. See Level 7 Qualifications in Executive Management for further
details.
Module Content
Week 1 - Success in Business Operations
(available also as 1-week standalone)Business Operations
- Business Operations & the link to
Strategic Management
- Performance Management &
Benchmarking
- Setting Objectives & Targets
- Managing Information
Achieving Quality Standards in Business Operations
- What is Quality?
- Quality Management & achieving
Quality Standards
- Working towards Continuous
Improvement
New Developments in Management Techniques
- Basic Management Tasks
- Lean Techniques - an Overview
- Six-Sigma - an Overview
- Theory of Constraints - an Overview
- The Role of Leadership
- Developing the Executive Manager
The Legislative framework - UK and EU
- Employment Law
- The Impact of UK & EU Legislation
Organisational Structure & Management Roles
- Organisational Structures
- Spans of Control
- Management Cultures
- Management & Influencing Skills
- Managing Change
Performance Management
- Improving Performance
- Negotiating Objectives
-
Achieving Results
- Giving & using Feedback
Week 2 – Success in Business Strategy &
Marketing (Available also as 1-week standalone)
Strategic Management
- Introducing Strategy
-
Missions, Visions and Goals
- Analysing the Environment
- Focussing on Industry Structure
- Linking with the Outside World
- Analysing the Organisation’s
Capabilities
- Tools for getting a sense of
direction (SWOT, PESTLE, Porter’s 5-Forces)
- Focussing on the Strategic Options
- Looking Upwards, Downwards and
Outwards
Marketing
- The Marketing Concept
- The Marketing Mix
- Market Research
- Putting Customers first
- Brand Management
- Segmentation & Targeting
- Public Relations
Business Game (Combining & applying all you have learned)
-
Competitive Live Simulation -
Putting theory into practice
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