All businesses need to do two things to survive – win business and deliver it. This Business Winning workshop gives business development people the skills and the toolset to increase their win rates and win values, winning the business that contributes to company growth.
This 2 day workshop covers the business winning lifecycle from first contact through to contract award. Each stage includes practical exercises to apply the principles and toolkit covered.
It provides delegates with tools which enable them to:
– concentrate on their stakeholders;
– develop contact plans and value propositions;
– effectively plan their bid, and;
– understand what they know and what they need to know and to plan meetings with customers
in order to improve their ability to win.
The course can be run as an in-house version for business development staff and tailored to reflect an organisation’s own business development process, toolset and markets.
Previous feedback includes:
“One of the best courses I have been on. It gave me a new perspective on my job and I have already started to look at things differently.” – NH
“A very good course. The best element was that it was practical in that it showed you how to do it.” – DF
“I did try to find a negative to put down, but I honestly cannot! One of the most informative and well structured training courses I have attended in many years, and I have, in a previous life, been a Training course designer for the Royal Air Force!” – MW
The course is suitable for anyone involved in winning business, particularly large, complex, intangible contracts such as service delivery, technology or facilities management.
Ideally, delegates will have one or two "live" opportunities that can be used as examples to apply concepts and toolsets during exercises.
For business development teams, this is an ideal team workshop where ideas and customer knowledge can be applied to a whole business stream.
Delegates can benefit from:
Organisations can benefit from:
By the end of this workshop, delegates will be able to: